Media And Public Relations Courseware

Printable, customizable, training materials

 

In this workshop, your participants will get knowledge they need to manage effectively their image and value by forming solid networks through strategic communication planning. Effective networking is essential for day-to-day business or for those times when you are actively pursuing job opportunities. This workshop is designed to provide practical and hands-on tools that will give your participants a skillset in dealing with the media and the public.

Media and Public Relations is the most successful method of communicating your value to those around you. Furthermore, good networking skills enable you to tap into those relationships you already have and increase the scope of your network. The larger the scope the more people knows you and offers you opportunities.
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  • No Annual Renewal Fees
  • Unlimited Users
  • Unlimited Printing Rights
  • All Components are Completely Customizable!

This trainer's courseware kit includes everything you need to teach Media And Public Relations corporate training workshops:

  • PowerPoint
    Slides
  • Web-based
    Training
  • Quick
    Reference
    Sheets
  • Icebreakers & Exercise
    Files
  • Training Manuals
    & Instructor Guide


Download
FREE Sample
 

Media And Public Relations Course Outline:

Module One: Getting Started
  • Icebreaker
  • Housekeeping Items
  • The Parking Lot
  • Workshop Objectives


Module Two: Networking for Success (I)
  • Overview
  • Creating an Effective Introduction
  • Making a Great First Impression


Module Three: Networking For Success (II)
  • Overview
  • Minimizing Nervousness
  • Using Business Cards Effectively
  • Remembering Names


Module Four: The Meet and Greet
  • Overview
  • The Three-Step Process
  • The Four Levels of Conversation
  • Case Study (I)
  • Case Study (II)


Module Five: Dressing for Success
  • Overview
  • The Meaning of Colors
  • Interpreting Common Dress Codes
  • Deciding What to Wear


Module Six: Writing
  • Overview
  • Business Letters
  • Writing Proposals
  • Reports
  • Executive Summaries


Module Seven: Setting Goals
  • Overview
  • Understanding Goals
  • SMART Goals
  • Helping Others with Goal Setting


Module Eight: Media Relations
  • Overview
  • Television
  • Print
  • Web Presence, Blogs & the Internet


Module Nine: Issues and Crisis Communication Planning
  • Overview
  • Gauging the Impending Crisis Level
  • Providing Feedback and Insights
  • How Information Will be Distributed
  • Tracking the Overall Effect


Module Ten: Social Media (The PR Toolkit)
  • Overview
  • Blogs
  • Wikis
  • Podcasts
  • Social Bookmarks
  • RSS Feeds


Module Eleven: Employee Communications
  • Overview
  • Verbal Communication
  • Non-Verbal Communication Skills
  • Email Etiquette
  • Negotiation Skills
  • Making an Impact


Module Twelve: Wrapping Up
  • Overview
  • Words from the Wise
  • Review of Parking Lot
  • Lessons Learned
  • Completion of Action Plans and Evaluations

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Soft Skills Library

Administrative Support
Anger Management
Assertiveness And Self-Confidence
Attention Management
Basic Bookkeeping
Body Language Basics
Budgets And Financial Reports
Business Ethics
Business Etiquette
Business Succession Planning
Business Writing
Call Center Training
Change Management
Civility In The Workplace
Coaching And Mentoring
Communication Strategies
Conflict Resolution
Creative Problem Solving
Critical Thinking
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Emotional Intelligence
Employee Motivation
Employee Onboarding
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Facilitation Skills
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Human Resource Management
Interpersonal Skills
Job Search Skills
Knowledge Management
Lean Process And Six Sigma
Measuring Results From Training
Media And Public Relations
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Middle Manager
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Office Politics for Managers
Overcoming Sales Objections
Performance Management
Personal Productivity
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Organizational Skills






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